Senior Social Media Specialist

Hely: Budapest
Cég: VOIS
Kategória: Marketing, Média, PR

Define an effective, innovative social media strategy and editorial calendar for Vodafone Business.Collaborate with stakeholders to ensure regular execution across key social channels, supporting Large Enterprise, Public Sector, SME and SoHo programmes.Work with Campaign Managers to integrate organic and paid social media approaches, including appropriate tactics and targeting, into campaign planning.Develop a reporting framework that turns social media performance and external best practices into actionable insights and optimisation opportunities.Create practical playbooks that markets can adopt to increase engagement and improve customer experience.Act as a subject matter expert for social media processes, publishing tools, channels and targeting techniques, providing guidance to marketing stakeholders.Monitor social media trends, competitors and leading brands to identify new approaches and opportunities for continuous improvement.Support the adoption of social media strategies and innovations across markets through campaign toolkits and locally adapted approaches.Contribute to community management best practices, including appropriate processes and tone of voice. You have relevant experience in social media planning, listening and innovation.You are experienced in stakeholder management within a matrixed organisation and can align multiple teams around shared plans and objectives.You communicate and present information effectively across cross-functional teams.You have project management skills and experience collaborating across functions to deliver continuous and regular outputs.You have strong analytical skills and can assess organic and paid social performance to recommend meaningful optimisations.You have working knowledge of social publishing tools, audience targeting approaches and major social media channels. Through the responsibilities described in the role, you will have opportunities to further develop:  Strategic social media and editorial planning across international markets.Organic and paid social media optimisation using performance insights.Social media reporting and insight generation.Cross-functional and cross-market stakeholder management.Social media playbook development and best-practice implementation.Integrated campaign planning and audience targeting. #VOIS #BeUnrivalled #CreateTheFuture This role offers the opportunity to shape social media strategy across an international business environment and influence how campaigns are activated across multiple markets. You will collaborate with campaign, communications and marketing stakeholders and gain exposure to both organic and paid social media activity, social performance analysis and cross-market best-practice sharing.

Címkék: Employee status, College

profession.hu - 1 napja

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