Salesforce Marketing Cloud Business Owner (german speaking)
Hely: Budapest
Cég: VOIS
Kategória: Marketing, Média, PR
Own Salesforce Marketing Cloud end-to-end, including platform operations, governance, roadmap planning and quality management.Ensure GDPR-compliant processes by collaborating with Privacy teams and relevant stakeholders.Partner with IT teams and technical specialists to improve platform configuration, integrations and data flows.Manage relationships with external agencies, marketing partners and technical suppliers.Manage the full lifecycle of B2B newsletters, including planning, audience segmentation, personalisation, quality assurance and delivery.Collaborate with Go-to-Market, Product Marketing and other stakeholders to align content priorities, messaging and approval processes.Continuously enhance newsletter frameworks, templates and automation capabilities.Design, build and optimise multi-step marketing journeys, including lead nurturing, behavioural triggers and event-driven communications.Integrate Salesforce Sales Cloud data and triggers to enable highly personalised customer communications.Own engagement scoring methodologies and coordinate enhancements with Sales and analytics stakeholders.Manage and approve lead capture forms and related processes.Analyse newsletter and automation performance to identify trends, opportunities and actionable recommendations.Facilitate cross-functional alignment workshops with Marketing, Product, Sales and Technology stakeholders. Several years of experience in digital marketing, CRM, marketing automation or lifecycle marketing.Strong expertise in Salesforce Marketing Cloud, including Email Studio, Automation Studio and Journey Builder.Experience working with Salesforce Sales Cloud and lead management processes.Strong communication and stakeholder management skills with the ability to collaborate across business and technical teams.Experience managing multiple priorities and external partners in a dynamic environment.Analytical approach with the ability to translate performance data into business recommendations.Excellent German language skills, both written and spoken.Strategic thinker with a hands-on approach to delivery and continuous improvement. Advanced Salesforce Marketing Cloud platform ownership and governance.Customer journey design, optimisation and lifecycle marketing strategies.Sales Cloud integration and marketing-to-sales process alignment.Marketing compliance and privacy-focused operating models.Performance analytics, engagement scoring and marketing effectiveness measurement.Cross-functional stakeholder management and strategic platform planning. #VOIS #BeUnrivalled #CreateTheFuture End-to-end ownership of a business-critical Salesforce Marketing Cloud environment.Opportunity to shape marketing automation strategy and platform governance.Exposure to a broad network of stakeholders across Marketing, Sales, IT and Compliance functions.Ability to influence customer engagement programmes through data-driven marketing initiatives.Opportunity to work with advanced marketing automation and customer journey technologies in an international environment.In return we provide you withA dynamic environment where innovative ideas are always welcomeA collaborative community where your professional goals and work are supported by a diverse teamAccess to internal and external trainings via other providersA supportive internal coaching and mentoring cultureCorporate assets including a laptop and mobile phone with One Business Mobile Superior subscription (unlimited voice, text message, and data within the EU)Cafeteria packagePrivate Medical ServicesEmployee Assistance Program to support your wellbeing and mental healthLife and accident insuranceYou can work remotely overseas for 20 days a year16 weeks fully paid parental leave. This applies to all non-birthing partners who become parents due to birth or adoptionYou and your family members can enjoy several discounts from our partnersYou will be working in a hybrid model, which means 3 days working from home with 2 days office visit per week
Címkék: Employee status, High school
profession.hu - kb. 10 órája
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